Douyu brings 26 anchors to test the water and bring goods, and cooperates deeply with Taobao Alliance

29 May by admin

Douyu brings 26 anchors to test the water and bring goods, and cooperates deeply with Taobao Alliance

Douyu brings 26 anchors to test the water and bring goods, and cooperates deeply with Taobao Alliance
On April 17, with the support of eight ministries and commissions such as Hubei Provincial Committee Propaganda Department, Hubei Provincial Committee Network Information Office, Hubei Provincial Development and Reform Commission and other eight ministries and commissions, Douyu “helped Hubei brands, I bought and bought for Hubei”The event is live.From April 17 to April 20, Betta includes 26 internal star anchors including Xu Xu Baby, YYF, a small group OvO, and Hubei’s local e-sports team eStar members.Goods, most of these anchor fans have a tens of millions of fans, and the total number of fans exceeds 1.4 billion.In terms of commodities, Betta and Taobao Alliance reached in-depth cooperation in commodity selection and supply chain.Betta chooses the food and agricultural products with Hubei’s local characteristics in the Taobao alliance commodity library, such as hot dry noodles, duck neck, crayfish, lotus root, wine brewing and so on.The “live broadcast + e-commerce” cooperation model between the two sides not only provides help for Hubei enterprises to resume production, but also guarantees the efficiency of commodity supply and sales.Xu Xinqiao, a member of the Hubei Provincial Epidemic Prevention Headquarters, said, “Throughout the entire epidemic prevention and control measures continued to improve, our anti-epidemic campaign has basically won, and the second campaign to resume production has just begun.”Many of our well-known brands in Hubei, with the brand as the starting point, to promote economic recovery, is a formidable move.”Sauna, Ye Wang Bai Jinlei editor Wang Jinyu proofreading Liu Baoqing